image gallery

posted by Mark Drozd What price glory? Graphic design recently experienced not one but two dubious distinctions in recent weeks. It all had to do with the now infamous identities created for the Olympic Games–first, the city of Chicago’s ‘bid logo’ for the 2016 Games; and secondly for London’s identity for the 2012 event. Each stirred controversy everywhere. Despite the old saying that all publicity is good publicity, did things really have to go down this way? What kind of ‘say’ should the public have in cases like this? In Chicago’s case, the logo did not meet IOC standards, such as they are; and this was disclosed once the city became an official site contender. The London logo/brand, of course, continues to cause an international furor just because of what it is. Or isn’t. Both identities were carefully prepared and submitted by